Thursday, November 3, 2011

2012 Hot Color!

A surprising new hue has been named "color of the year" for 2012.  It has been appearing in all industries and may already be familiar to you.  Are you ready?  Introducing "Boyz-N-Berry", a deep, rich purple with slight red undertones, essentially it has become the mainstream purple.  Classic and elegant, this hot color also emotes a young spark.  It shows a changing mindset in todays social atmosphere, exuding the unconventional, spiritual, meditative, yet impulsive ideals.  It is serene, calm, yet in-control.  It is so 2012!


Boyz-N-Berry is also a hue for creativity and irreverence and shows its popularity and versatility in all markets, from hospitality to home, from the youth market to luxury goods.   No longer isolated as a feminine color, real men wear purple, just ask Obama!


Boyz-N-Berry in design projects

  • Purple is the natural complement to yellow which is the underlying color of the new lighter wood tones.  It also makes a wonderful accent color for spaces that have yellow shades which are prevalent in many laminates and vinyls.
  • A warm taupe coupled with purple will invoke a feeling of trust and serenity.  (Yellow and purple is said to be the most healing combination).
  • Creams and whites added to purple can create a sense of fresh openness.  Whites constitute a large part of the color story representing the consumer "need" for cleansing and renewal.
  • Grey paired with purple and cream completes the understated elegance.   Pop it with brighter hues for a youthful appeal.

Updating your color  doesn't need to be a bank breaking adventure.  It can be as simple as altering your signage color, point of purchase brochures and packaging.  Packaging is the simplest way to change a color story.  You can change tissue paper and bag colors quite easily.  Add a decorative ribbon, label or gift wrap.  Adding the right color can soothe and inspire your clientele into a more positive retail experience that will enhance both their shopping experience and your bottom line!

Source: Zara Stender, Color Marketing Group
ZaraColorDesign.blogspot.com

Wednesday, November 2, 2011

Pick up some Great Deals before Christmas!

Great products on sale...before Christmas?  Well..., it's true.  Unbelievable savings are yours in our Supersonic Clearance section.

Super Cool Manhattan Bags with Twill Handles. Pattern: Central Park Picnic



From Treeless Paper Bags, to Pillow Boxes, there's truly an awesome medley of specialty packaging products at your fingertips!
Custom Brand Your Name or Logo on these Gorgeous Bags!

Many of our clearance items, namely paper bags and boxes can also be custom branded with your name or logo.  Just because it's clearance doesn't mean it can't be personalized.  

Check out all the Groovy Little Box options!


Also, check out our quantity discounts!  Buy 5 of any clearance items and save 5%.  Buy 10 of any clearance items and save  10%!  Just in time for the Holidays, we're offering you many thrifty options to make your packaging look stellar!
Remember, these products won't last!  Take  advantage while you can!