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Welcome 2012! Some dates to remember in the next few months...

The tinsel has been swept up, the tree taken down, all is back to normal, yes, the novelty of a new year, is beginning to wear off!  Now it's time to start building, writing down ideas, making lists of creative projects to do to help shape the year ahead.  Following is a list of key dates to work into your planning schedule for 2012.  Think of the potential events you can plan around these days to market your business.  Try February 29, 2012 - Leap Day, for example,  "An extra 24 hours of deals!" 

Other dates, some traditional, some unusual, all can somehow be arranged into your very own special celebration:

January 23 - Chinese New Year

February 2 - Groundhog Day 

February 14 - Valentine's Day

February 21 - Mardi Gras

February 29 - Leap Day 

March 17 - St. Patrick's Day

March 20 - First day of Spring

April 1 - April Fool's Day

April 8 - Easter

April 22 - Earth Day

May 5 - Cinco de Mayo

May 8 - National Teachers Day

May 12 - Nurses Day

May 13 - Mother's Day

May 19 - Armed Forces Day

June 17 - Father's Day

Please post comments of your ideas for marketing the above holidays!

Of course, the next big event on our minds is all about Love, that's right, Valentine's Day.  We are offering 10% off all items in our Valentine's packaging category until January 25th.  Check out our new line of chocolate and candy boxes, perfect packaging for your Valentine's confections.  2012, bring it on!

For Valentine's Savings, use coupon code "LOVE!" at checkout.

2012 Hot Color!

A surprising new hue has been named "color of the year" for 2012.  It has been appearing in all industries and may already be familiar to you.  Are you ready?  Introducing "Boyz-N-Berry", a deep, rich purple with slight red undertones, essentially it has become the mainstream purple.  Classic and elegant, this hot color also emotes a young spark.  It shows a changing mindset in todays social atmosphere, exuding the unconventional, spiritual, meditative, yet impulsive ideals.  It is serene, calm, yet in-control.  It is so 2012!


Boyz-N-Berry is also a hue for creativity and irreverence and shows its popularity and versatility in all markets, from hospitality to home, from the youth market to luxury goods.   No longer isolated as a feminine color, real men wear purple, just ask Obama!


Boyz-N-Berry in design projects

• Purple is the natural complement to yellow which is the underlying color of the new lighter wood tones.  It also makes a wonderful accent color for spaces that have yellow shades which are prevalent in many laminates and vinyls.
• A warm taupe coupled with purple will invoke a feeling of trust and serenity.  (Yellow and purple is said to be the most healing combination).
• Creams and whites added to purple can create a sense of fresh openness.  Whites constitute a large part of the color story representing the consumer "need" for cleansing and renewal.
• Grey paired with purple and cream completes the understated elegance.   Pop it with brighter hues for a youthful appeal.

Updating your color  doesn't need to be a bank breaking adventure.  It can be as simple as altering your signage color, point of purchase brochures and packaging.  Packaging is the simplest way to change a color story.  You can change tissue paper and bag colors quite easily.  Add a decorative ribbon, label or gift wrap.  Adding the right color can soothe and inspire your clientele into a more positive retail experience that will enhance both their shopping experience and your bottom line!

Source: Zara Stender, Color Marketing Group

ZaraColorDesign.blogspot.com

Pick up some Great Deals before Christmas!

Great products on sale...before Christmas?  Well..., it's true.  Unbelievable savings are yours in our Supersonic Clearance section.

Super Cool Manhattan Bags with Twill Handles. Pattern: Central Park Picnic

From Treeless Paper Bags, to Pillow Boxes, there's truly an awesome medley of specialty packaging products at your fingertips!

Custom Brand Your Name or Logo on these Gorgeous Bags!

Many of our clearance items, namely paper bags and boxes can also be custom branded with your name or logo.  Just because it's clearance doesn't mean it can't be personalized.  

Check out all the Groovy Little Box options!

Also, check out our quantity discounts!  Buy 5 of any clearance items and save 5%.  Buy 10 of any clearance items and save  10%!  Just in time for the Holidays, we're offering you many thrifty options to make your packaging look stellar!

Remember, these products won't last!  Take  advantage while you can!

Save on Crazy Cute Cupcake Boxes until Oct. 31st

Check out our new crazy, cute, colorful cupcake boxes!  Available in two sizes, and six eye-catching colors.  Choose either a square or heart shaped clear window.

Order now until October 31st and  save 10%. 

Custom Branding is also available in short runs of just 50 boxes!

Christmas Packaging on a Budget!

If you're opting out of an in store gift wrap program and looking for an economical way to "Christmasify" your packaging, we suggest trying one of our Holiday Patterned tissues.

For just 17 cents per 20" x 30" sheet, you can add one or two sheets to a paper shopping bag. This is by far the easiest way to package Christmas gifts!  This Season, when you're asked if you gift wrap, you can relax and offer your regular store bag with a bit of holiday tissue!  Finito!

Dots Rule the Runway...Why not your Packaging?

 

Pair different size dots, or mix a striking color with bold large dots

The classic look of dots is making an impact on the world of fashion.  What better way to get over the gloominess of our current economic blues than to add a high impact and "fun" dot theme to your packaging?

 

Cheer things up with a sheet of Dotty Tissue Paper. Change a mood instantly!

Dots are actually rather versatile!  Go for large dots if it's a memorable look you're craving.  Or, subtle tiny dots for less drama.  It's also open to experimentation, try dots on dots, or blend a bold solid color with your dots.

 

Dots are versatile and classic! Gift Wrap designs such as these can be used for the Holidays, or all year long!

Dots this Fall are here to stay, make use of them with a smile!